This branding package was required for a startup cleaning company which deals primarily with office buildings in London.

The designs were intended for use with a new business looking to represent themselves in a freindly, clean and professional manner whilst appealing more towards corporate buildings

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As there were no previous requirements for design guidelines I opted for clear, modern typefaces both intended to be clear and stylish without detracting from a corporate friendly aesthetic. The colour scheme was originally based on the Union Jack however when researched this colour scheme was similar to many other companies and so a compilmentary colour pallette of orange, blue and white was used instead.